Miner Avenue a catalyst to highlight improved downtown Stockton

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by Ben Sanchez

Cut your ribbon.

A buzzing sound lingered in the air near San Joaquin Street and Miner Avenue in downtown Stockton. I took a brisk walk from the office to find people gathering for the Miner Avenue Complete Streets ribbon-cutting ceremony. I can hear the sound grow louder as I round the corner off Channel Street. Days before, the Economic Development Department (EDD) dropped a flier on Instagram noting that on Wednesday, March 16, the community was invited to the ribbon-cutting ceremony. The buzzing sound of a drone flying above the streets captured the new roundabout at the intersection. Standing in the middle of the roundabout, The Spire. A historic art fountain that once occupied Hunter Square was designed by Glen Mortensen. The new plaque on the base of The Spire bathed in sunlight. I bet you have seen Mortensen’s architecture in Stockton. More specifically, Burns Tower at University of the Pacific and the School of Pharmacy.

Mayor Kevin J. Lincoln arrived on scene along with several public figures presenting short speeches to the public. A row of easels showcased the before and after photographs on a long time project coming to the finish line.

What a long road it has been for Miner Avenue. Jodi Almassy, City of Stockton Director of Public Works, addressed the crowd explaining the “labor of love” that went into the project. Since 2008, the complexity of the project achieved funding from six separate sources with Siegfried Engineering as the lead design firm.

I navigated the crowd, saying hello to fellow community members and business owners who attended the event. We all stood together watching the mayor grip giant scissors. He lifted them into position awaiting the signal to cut the ribbon. Cue a short pause for the photo op moment. Looking at all the development in this area, I think back to last year when the team and I would film vlog footage near Miner Avenue.

Jodi Almassy addressing the public.

Transitions.

Throughout our walks of downtown, Miner was one of those areas with constant construction over the past winter. We veered and maneuvered our way past construction vehicles and workers who made progress block by block. The crew made us aware of the safety precautions along the sidewalks as they worked around the weather to pave streets.

Part of the footage can be viewed in our vlog episode 4 here (Or you might spot it in a reel on Instagram). You might remember sidewalk construction along Miner or certain cross streets shut down during this process last year. New bike lanes were installed with reduced traffic from four lanes down to two (Siegfried Engineering tells me this is called a road diet or lane reduction).

The impact on commuter traffic in downtown increased at this time as people discovered new ways to navigate their parking spots. Businesses along Miner started to view the transformation roll out over 2021. I know Beas Auto Sales kept customers aware through their popular Instagram stories. Their awareness to the situation at hand assisted customers who ventured downtown throughout construction times (Also their selection of lo-fi music used on Instagram is inspired by yours truly.)

The right time.

With businesses adjusting to downtown development, the question on everyone’s mind is, ”What is happening in downtown?” 

A question I am most certain Eric Alvarez, City of Stockton Deputy Director of Public Works, is asked frequently. Alvarez jumped on a Zoom call to talk to the Downtown Stockton Alliance about his role with the city. Several months before the ribbon cutting, Alvarez gave an overview of several projects throughout the city. You can watch his full interview here.

When asked about the Miner Avenue Complete Street Improvements project he said, “It’s taken a long time — Miner is a large project in terms of its length. But with anything, the driver is money. You have to have the money to see it through.” 

He noted a lot of minor details (see what I did there?) in his discussion about the project. Timing was everything when applying for funding on this project. Once grant funding was secured they had to find an ideal time to get to work with weather conditions and other challenges ahead. 

“It took 10 years to get from the idea to finishing the work,” says Alvarez. Throughout their continued efforts to improve Miner Avenue several agencies were involved in the process to complete the project including Siegfried Engineering, Salaber Associates, and George Reed noted as key consultants and contractors.

Hometown.

During the ceremony, I stood next to Chris Kay, Marketing Manager and Business Development at Siegfried Engineering. I am sure you know of Chris Kay. His accolades within the community speak volumes throughout the city. A family man, entrepreneur, leader, broadcaster, and overall just a wonderful human, he set aside some time to answer my questions about Miner Avenue. He shakes a lot of hands as people come up to greet him. Kay spoke about the key points with this project and how he worked directly with Alvarez and his team. “The city is an extension of our staff — it truly is a collaborative effort,” says Kay.

Over the course of conversation, Kay revealed this was a complex project that started years ago. “Our company was involved from the very beginning,” says Kay, “We assisted with grant writing and preliminary designs, and were the lead design firm on this project.” This is another significant milestone for the company. The northern and central California engineering firm has an incredible portfolio of roadway projects and improvement projects throughout California. Their expertise and insight offered the city a new perspective when designs were finalized (Remember that road diet we talked about).

As we gazed toward the Spire I asked him what his thoughts were with his firm bringing this idea to fruition. “To see it finished is amazing,” says Kay. “The long standing project complete is incredible to see in our hometown.”

Fun Fact:

You might not know this, but the development project on Miner is considered a ten block corridor. From the railroad tracks all the way to Center Street.

*Photo courtesy of Siegfried Engineering.

Check out businesses in previous vlog episodes on our YouTube channel!

Subscribe now and catch all new episodes in downtown Stockton.

Local co-op offers sanctuary for small businesses

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by Ayaana Williams

In the heart of downtown Stockton lies a hidden gem that is a symbol of local fashion, diversity, and creative influence for the adaptable nomads of the Central Valley.  

DRYCLEANERS, is an LGBTQ+/POC-owned co-op store that offers local vendors and creators an opportunity to network, showcase, and sell their goods/art. 

“The overall goal is to activate downtown and bring everyone together. We have lots of different communities here,” said Oliver Opus, co-owner of DRYCLEANERS. “We have the queer community, we have POC, we have the streetwear community, we have crafters and creators and musicians and drag queens, and this is a space where all of those people can co-mingle and experience each other’s worlds.” 

In terms of activating downtown, DRYCLEANERS aims to invoke liveliness and connection to bring excitement and opportunity to such an underappreciated part of the city. 

DRYCLEANERS is locally owned by long-time friends Ruschawn Williams and Oliver Opus, who met in Atlanta prior to moving to Stockton. 

“I moved here a while ago and I didn’t really have a place in Stockton for myself,” said Opus. “I didn’t have a place to meet people like me or express interest that I have, so I decided to create it myself.” 

Opus and Williams founded DRYCLEANERS after hosting several pop-up shops at Cast Iron Trading Co. and other local entities, using social media as an advertising ground. 

A pop-up is a temporary shared retail space where small businesses can sell goods and services. 

“Eric (Lee) next-door at Cast Iron was kind of one of the first people to allow me to venture into this,” said Opus. “He gave us the opportunity to do our first pop-up and that was really successful; and then we went on to do a second one here with Launchpad and that was so successful that Launchpad and Cast Iron had this idea to set up shop here, so we did.” 

DRYCLEANERS has visitors and vendors travel from all over Northern California. 

“Not only does this help us, but this also helps the community,” said Opus. “We do have people from San Francisco, Sacramento, and Oakland setting up shop here, but they don’t have to come here to sell their products; we have a system where we do that for them.” 

Vendors pay a booth fee of $5-$15 a day and DRYCLEANERS keeps track of each individual sale with 100% of sales profits going back to the vendor. 

Part of their goal is to support and uplift local artists by providing a platform to create passive income and build friendships that strengthen the community. 

“We typically have an application in our bio, and we don’t turn people away,” said Opus. “We wanted to create opportunities for vendors to make money during a pandemic and it’s really hard to come across funds.” 

People can find DRYCLEANERS on Instagram @shopdrycleaners as well as visit the storefront to meet the owners, vendors and local artists on San Joaquin St. in downtown Stockton. 

Huddle x Launch Pad: Inevitable Destination

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By Ben Sanchez

The first floor of the historic Belding building on the corner of N. San Joaquin and Weber Avenue has large display windows for onlookers who will spot art hanging on the wall, and one small room with vinyl records on shelves. In the corner of the small room window is an ‘On Air’ sign facing the street.

Modern furnishings and plants populate the room to round out the space with a uniquely woven design of the Launch Pad logo placed along the side entrance wall.

Upon my arrival, a woman waited to enter the appropriate passcodes at another entrance to the main floors of Huddle x Launch Pad. I helped her contact Eric Bodary, Facility Operations Director, who maintains the front desk on the second floor.

Eric Bodary, Facility Operations Director.

We keyed in our not so secret codes and a signal was transmitted up to Bodary, who greeted us through the intercom. “I was expecting you. Come on up, I’ll buzz you through,” he says. The door buzzed and we all walked through the lobby waiting for the elevators to carry us up to the main floor.

Elevators ding on arrival and we took a ride up one floor to chat with Bodary about the coworking space in downtown Stockton. Bodary grabs mail for the woman and we say our goodbyes before venturing off on a tour of the second and fourth floors.

When I asked Bodary about Huddle x Launch Pad and how he explains the concept of coworking to people unfamiliar with it, he says, “We are like a rental office on steroids — we offer more than just a rental space.”

What is Huddle x Launch Pad? Watch the video here!

What is coworking?

For anyone unfamiliar with the term, coworking is a shared, professional workspace. However, several cowork spaces offer additional services including kitchens, meeting rooms, photo studios, private offices and more. Huddle x Launch Pad provides all of this within the coworking space downtown making it accessible for entrepreneurs in Stockton. 

The unique element about coworking is the people working in the space. During my time in coworking spaces across California, my experience with freelancers opened up a collaborative avenue of information and ideas. It creates a community.

There is something special and meaningful behind it that inspires your work. The people may not be familiar with you or the scope of work you do, but in a short period of time, the conversation is filled with high energy. A vibrant atmosphere encourages any freelancer renting a space for the day. It feels rejuvenating to meet others in the field working on similar problems. The unique interconnection between people creates a wave of positivity to discover solutions to those problems. The entrepreneurial spirit courses through the veins at these facilities with a modern feel, but containing an element of nostalgia within the historic framework of each building. This theme is similar to other cowork spaces I’ve visited from Sacramento, San Francisco, Tracy, and San Jose. 

Let’s make magic.

While we waited for the Community Manager, Matt Amen to arrive, Bodary shared his insight on being a part of the space where he met Matt in 2016. “I actually started at the original location on the first month they opened,” he says. “I signed up as a member, shifted over to helping out until finally being hired on.” Bodary is the guy working in the background, where Amen typically handles the front end of the business from tours to speaking engagements. The duo created magic by bringing more people into the space through events and community gatherings.

With the Stockton coworking space gaining national recognition for their work, Launch Pad reached out. The team partnered with Launch Pad over 2 years ago, and their grassroots efforts set the stage for expanding into the first floor of the Belding building. “Launch Pad was created out of New Orleans in a need for small business space after Hurricane Katrina,” Bodary says.

Matt Amen, Community Manager.

We head back down to the first floor just as Amen rides up on a bicycle. The timing was impeccable. “This is exciting,” he says. “I’m excited for what we can do in this place.” The small podcast room is readily available for entrepreneurs ready to dive in and create content on the first floor. While the conference room is still being prepared, furniture is placed and ready for entrepreneurs to start their dream. 

Amen has been busy in the background working diligently on providing a comfortable space for small business owners and entrepreneurs. “I wanted to help build a space I felt comfortable in and that the community can feel comfortable in,” he says. “I got to see this place grow and be a pillar in this community, especially our entrepreneurial community.”

Why downtown Stockton?

Downtown has a rich history. There are wonderful buildings and people here.

How can the community support you?

Check out our space. People are looking for something historic and new at the same time.

I wanted to help build a space I felt comfortable in and that the community can feel comfortable in.

Matt Amen

Create.

Did you know Huddle x Launch Pad has a photo studio on the 4th floor?

“We are calling it Studio 419,” Amen says. While the studio has only been open a month, the feedback from people who used the space has been positive. With incredible natural lighting and additional equipment for photographers on-site, the studio and first floor expansions are key milestones for Huddle x Launch Pad.

Address: 110 N. San Joaquin St.
Phone: 209.323.4389
Hours: 8 a.m. – 5 p.m.
Monday – Friday

Here’s A List of Some Good Things Happening Downtown

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The past few months have certainly been life changing. Living during an ongoing pandemic spanning the globe means we have to face many challenges as we learn to adapt to these unprecedented times. The future may still seem uncertain, but there’s one thing that is for sure: we’re all in this together. Thank you for doing your best to stay safe and for keeping those around you safe. 

In today’s blog, we want to remind you of the good that is still happening in our community- how working together (safely and with social distancing in place) uplifts our local businesses, organizations, and community members. So, we made a list of some of the good things happening downtown. 

Stockton Community Kitchen at BellaVista

You may have been to BellaVista for a delicious dinner with your friends and family or you may have attended one of their exciting rooftop events (that view though!), but did you know about BellaVista’s partnership with the Stockton Community Kitchen (SCK)? The SCK was created to assist underprivileged entrepreneurs with dreams of launching food-related businesses. During this pandemic, the SCK at BellaVista prepares and delivers hundreds of meals a day to those in need in the community, including struggling families, the elderly, and the homeless.

The Stockton Community Kitchen will also be holding classes for a few weeks starting in August, where they will provide mentorship, skills and business expertise for aspiring food entrepreneurs. If you’re a food enthusiast looking for help to start your own business, here’s your chance! For information about the classes, visit their website.

Revitalization and Beautification of Chun Wah Lane

This July, the DSA’s maintenance crew began work on the planned revitalization and beautification of Chun Wah Lane. Look forward to seeing fresh coats of paint on the poles, new arches, fresh greenery, and an update to one of the most recognizable features of the lane: the fierce, fire-breathing dragon mosaic! We’re excited to show you the progress on the space as we reach the completion of the project to revitalize Chun Wah Lane, so make sure you’re following us on Facebook and Instagram to see our progress photos!

Homeless Facility in the Works 

The former Alutzia Hotel and Restaurant, a popular downtown spot in the 1920s, is currently undergoing renovations to become a homeless facility for homeless women and children. Once completed, it will be one of the largest housing facilities of its kind in the nation. The Gospel Center Rescue Mission purchased the building in the 1980s and started raising funds for the project in 2016. The facility’s expected completion is in the fall of this year. 

Outdoor Dining Available for Some Businesses

Temporary closure of indoor dining operations mean local businesses need your support more than ever! You can help by placing takeout orders and delivery orders though various food delivery services (DoorDash, Uber Eats, etc.). Additionally, some downtown businesses now offer outdoor seating for visitors to enjoy. Here’s a list of the downtown eateries still open for takeout, delivery, and outdoor dining. Thank you for continuing to support our local businesses!

Outdoor dining area outside of Casa Flores.


Do you have any other good news or stories about downtown to share? If so, please email Jessica Nguyen, DSA Marketing and Communications Director at [email protected]

Via Ventures

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By Jessica Nguyen

Whether you’re an aspiring entrepreneur hoping to launch your dream shop in Downtown Stockton, a current business owner in need of a workspace, or looking for the perfect space to hold your next program or event, Via Ventures can help you do just that! One of downtown’s most recent additions, Via Ventures is a coworking office and community event space dedicated to creating a safe, supportive, and welcoming environment for all members and visitors. To learn more about Via’s vision and services, we spoke with Jasmine Leek, Co-Founder and CEO of Via Ventures.

How Did Via Ventures Start?

Jasmine Leek, a Stockton native, has always been very involved in the revitalization of the downtown community. The former Executive Director of the Huddle Cowork and founder of the Third City Coalition, Jasmine continued her passion for uplifting the community by working together with co-founder Leonel Castillo to bring Via Ventures to life. Jasmine and Leonel envisioned a community space, “where you can come to explore ideas,” that also addressed the holistic needs of entrepreneurs. Thus, Via Ventures isn’t just a physical space, but also a welcoming atmosphere that fosters community connections and provides tools to help members’ reach their community-based goals and dreams (and of course, the office is equipped with high-speed Wi-Fi!). Curious to know how Via got its name? Jasmine explains that the letters represent Values and Envision, Ideas and Initiatives, and Assets and Action, respectively.

Interested in Becoming a Member?

Via Ventures offers several services and memberships (community and coworking memberships), each with unique offers and opportunities. There are even concierge services, which their website states can, “help you tackle life with personal task and referral services.” Via is armed with passionate and knowledgable staff who can answer your questions and help you design and launch your ideas. Additionally, the flexible space is available to rent for events. Its bright, airy, and modern-styled interior is the perfect setting for seminars, business meetings, workshops, or anything in between. Sound too good to be true? Come see the space for yourself! Your first visit to Via Ventures is completely free and you can get all your questions answered by any of Via’s team members who will be more than happy to assist you.

On March 20th (which also happens to be the International Day of Happiness and first day of spring!), Via Ventures is hosting a formal launch event. The event is open to the public, and they’d love to see you there!

Why Downtown?

Via Ventures is located right next to downtown’s beloved Trail Coffee Roasters, who they have a great working relationship with. After all, like Jasmine says, “good coffee and coworking go together!” She also reveals that Downtown Stockton was prioritized in discussions concerning Via’s location, as the area provides a, “great opportunity to make your mark!” Although Jasmine shares that they would eventually like to expand to more locations, Downtown Stockton will always be Via’s original home.

Quick Three with Jasmine!

Favorite Lunch Spot and Coffee Shop?

Xochimilco Café for lunch, and of course, Trail Coffee for coffee! (She gives high praise to the Golden Milk — now I’ve gotta try it!)

Describe Downtown in One Word:

“Blooming.”

What is Downtown Stockton’s Spirit Animal?

Jasmine and Leonel both agree on a Phoenix, because of its, “spirit of renewal and resilience, but also because of its symbolism of balancing light and darkness.”

To learn more about Via Ventures, visit their website at: yourvia.co.

All About DSELF

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By Courtney Wood

Did you know that the Downtown Stockton Alliance (DSA) administers loans from $10,000 – $65,000 for small businesses in the downtown area through the Downtown Stockton Enterprise Loan Fund (DSELF)? Read on to learn more about this useful economic development tool.

What is the DSELF?

The Downtown Stockton Enterprise Loan Fund (DSELF), a 501(c)3 existing under the umbrella of the DSA, is a “non-profit, multi-bank community development corporation created to facilitate economic development in Stockton’s economically under-served central city.”

This successful loan fund exists due to the 2006-2007 initial contributions of $172,000 from the following lending institutions:

  • Bank of Agriculture & Commerce         
  • Bank of Stockton          
  • Community Bank of San Joaquin
  • Guaranty Bank
  • Oak Valley Bank        
  • Wells Fargo Bank                      

Over the last 13 years, through the administration of loans to businesses like Juice it Up!, Chitiva’s, The Campus Downtown, J. Rusten Furniture Studio, and The Deliberation Room, the fund has grown to over $216,000!

How is the DSELF structured?

As a 501(c)3 non-profit, the DSELF is governed by a board of directors who provide policy oversight. The loan application process is guided by the DSELF Administrator, currently Courtney Wood of the Downtown Stockton Alliance, while the pre-approval scoring and loan recommendation is performed by the Business Loan Manager, currently Steve Lantsberger of the SJ Economic Development Department and Revolving Loan Fund.

Why is the DSELF important?

DSELF funds are used to provide much-needed capital to small and mid-size downtown businesses who typically “lack sufficient up-front equity and historic profits for conventional financing,” at an interest rate of prime + 2% (DSELF Mission).

Through the DSELF, businesses who may not meet a bank’s loan criteria still have the opportunity to access capital to open or grow their enterprises – and create jobs! – without being gauged by exorbitant interest rates that cut into their profits.

Since the DSELF isn’t a bank, is it easy to get a loan?

Although the DSELF is aimed at non-traditional borrowers, because the loans are considered “high-risk” there is still a detailed approval process which must be completed in order to approve a loan and protect the fund.

What is the application process like?

This year, the DSELF Board revamped the DSELF loan process and procedures. In addition to changing the loan range from $5,000 – $50,000 to $25,000 – $65,000, they decided to break the loan approval process into the four phases outline below:

  1. Pre-Qualification, which entails the initial application and non-refundable $200 fee, a credit score check, the submittal of an executive summary, and an interview with the DSELF Administrator
  2. Pre-Approval, which involves the submittal of 19 items outlined in the pre-approval checklist. These items include things like a business plan, financial statements, tax returns, description of collateral to be pledged, and resumes of the business partners, etc.
  3. DSELF Board Interview, which allows the board to ask an applicant questions regarding their application, business, loan request, etc.
  4. DSELF Board Vote, which makes the final decision regarding approval of a loan that has made it through the previous stages.

In Phases 1 & 2, a rubric is used to determine an applicant’s score and whether they proceed to the next stage in approval. In Phase 4, a majority vote is required to grant final approval.

The brevity of this process depends upon how quickly the applicant can submit all required documents to the DSELF administrator. It is recommended that applicants submit everything required within 90 days from the initial application date to ensure information being reviewed is up-to-date and accurate.

Who can apply?

The DSELF’s mission is to provide loans to businesses which fall within the Downtown Stockton Alliance PBID District. Apart from being located in downtown, to even be considered, applicants must be running or intending to run, completely legitimate operations.

What can a DSELF loan be used for?

Fortunately, DSELF applicants can use their loans for a variety of business expenses, from space renovations/buildouts to marketing materials. A few of the most common eligible uses are listed below:

  • Inventory   
  • Working capital for rent, utilities, telephone, insurance, etc.  
  • Equipment                           
  • Production of sample lines
  • Product development 
  • Initial advertising/promotion campaigns
  • Office supplies
  • Building and leasehold improvements

Is DSELF taking applications for new borrowers at this time?

Yes! The DSELF is looking to lend out additional money within the next year. Apply!

Where can I go for more information?

If you or someone you know has a downtown business and you want to learn more about the DSELF, call 209.888.8630; email [email protected]; attend a DSELF board meeting – held the 2nd Tuesday of every month, at 12:00 PM in the DSA offices; click here to view the application; or click here to view the application guide.

This page has additional information about DSELF.

Take advantage of this amazing resource only available to downtown businesses!

Economic Development

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By Andrew Rocha

Downtown Stockton is a lively place with people coming and going to live, work, and just enjoy themselves. To support such a community, a lot of time and effort has to be put into many different aspects and areas so that it will continue to thrive. One of these areas is in economic development. At the Downtown Stockton Alliance, Courtney Wood works as the economic development coordinator and has been serving in that role since Autumn of 2017. 

What is Economic Development?

Courtney Wood

But what is economic development? Courtney Wood explained, “The economic development aspect at the DSA is aimed at fostering economic growth, which fuels the community’s well being. With more economic growth, there will be more disposable income downtown. This means better resources and quality of life for those who live and work here. What I do is basically keep track of who owns what property, get in contact with them, see what they are trying to do with the property, and then based on what they tell us about what their plans are, we try and see if we can support them in anyway. “

In her position, Courtney Wood ensures that those property owners have the full support of the DSA. This includes having access to resources needed to succeed in their endeavors. One recent example is with the Bearpaw Group, who purchased three buildings downtown. “We wanted to see what their goals were. It turns out they bought the three buildings and were interested in turning them into mostly residential units.” Courtney Wood shared, “Some of their spaces are live and work spaces, so that means people are getting a great deal. Because they can have their working and living space for a rent that would be half of what they would pay for two separate spaces. So that was neat and we were there to listen to what they were doing and support them.” 

Enhancing Economic Development in Downtown

For Courtney Wood, being an economic development coordinator has been a positive experience. She has learned more and grown while serving the downtown Stockton community. In addition, she has taken initiative to improve the area for property owners. “I have had a lot of thought about things that we could do. For instance, I did see that our communication with property owners had been poor. We didn’t have very much outreach with them at all. So I gathered phone numbers and emails for as many property owners as possible. I compiled them all so we could send out regular notices to them.” By maintaining a close relationship with property owners, Courtney Wood has made property owners more comfortable in downtown Stockton and aware that there are resources available to help. 

As Economic Development Coordinator, Courtney Wood is making a difference in the district. As downtown Stockton continues to strive toward new heights and grow as a community, it is economic development that will play a large part in facilitating a bright and prosperous future.  

Downtown Banners

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By Andrew Rocha

Whether they are working hard or hanging out and having fun, people love downtown Stockton and are proud of the progress the district makes every single day. It’s easy to notice the sense of the pride the district has by walking around and seeing banners posted along the streets, letting everyone know that they are in downtown Stockton.

Many are probably already familiar with the All-American City Award banners around the Stockton Town Hall. An award that Stockton has received several times and is an award given by the National Civic League that is the oldest community recognition program in the United States. There are also the banners along El Dorado Street that highlight Stockton’s sports teams such as: the Stockton Ports, Stockton Heat, and the Stockton Kings. These serve as a reminder to everyone that this is a city with a sports legacy and culture, which is an integral part of downtown Stockton. 

Creating a Downtown Brand

New Downtown Stockton Banners went up before the end of 2018 along Weber Avenue catching everyone’s attention with a light blue, dark teal, and unique logo. The banners aim to create a brand that identifies the downtown district. It is something that everyone and every business downtown can associate with themselves. In fact, the light blue, Downtown Stockton logo on the banners can be used by any local business or organization that is interested. It is a brand for anyone who loves downtown Stockton. 

And the new banners are definitely a welcome addition by the community. “Since we’ve come back from holiday, I’ve had at least ten to twelve people say they’re amazing. They really pop and show pride for downtown.” said Mike Huber, the executive director of the Downtown Stockton Alliance, “I’ve had a lot of citizens tell me that they like the sports banners being up and the designs on those. They show that we’re a major sports city.” 

Matt Amen, executive director of Huddle Cowork + Create, shared a similar sentiment, “The new banners along the Weber corridor bring more color and life to Downtown Stockton! Looking forward to seeing more businesses represented on these throughout the district.”  

Not only is downtown Stockton a district that is making great strides in business and creativity, but it’s outward appearance is reflecting those efforts. It is a great place to live and work and the banners let anyone who visits know immediately that people take pride in downtown Stockton and want everyone to know it. 

DSA Banner Program

The Downtown Stockton Alliance’s banners are just one method to liven up the area with color! But it’s not just for the DSA and the sports teams! If you are a downtown businesses and/or organization and would like your own banner displayed within the district, we’ve put together a short summary on how to apply for your own banner!

  • Choose how many banners you want to purchase
  • Choose the banner sizes
  • Choose the banner locations 
  • Sign a 3-yr. contract with the DSA for the leasing of the poles and pay the annual fee
  • Send DSA artwork to be printed on the banners (or work with DSA to design the artwork if needed) 
  • Approve the digital banner proof
  • Watch the banners go up!

For the complete, detailed list of steps to follow, visit our website at downtownstockton.org

Pioneers of Downtown Stockton

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By Andrew Rocha

Downtown Stockton has been experiencing a period of resurgence. Businesses are opening and happily accepted by the community! In addition, many people are showing interest in living in downtown. It is an exciting time to be downtown!

But a lot of what is happening downtown would not be possible if not for the time and effort from several figures in the community. Not only have they shown enough interest in the district to use their resources in fostering the downtown area, but their passion for the area is sparking interest and attracting more people to visit downtown Stockton. Growth and new life in downtown would not be possible without their efforts!

Bali Ranchhod

Bali Ranchhod and the S&M Ranchhod Family Trust own several properties in downtown Stockton including, 820/840 East Main Street, 526/530 East Main Street, and 47 North Grant Street. To help support growth and life in the area, Ranchhod explained that,

“We encourage new businesses into our properties in downtown by offering low rents and assisting with establishment as possible…We have recently become involved with the Downtown Stockton Business Watch and their efforts to improve security. Just having tenants in formerly vacant properties and generating some traffic flow is helping keep downtown active and help with its new growth.”

Bali Ranchhod’s father, Shamjibhai Ranchhod, came to Stockton in the early 70’s for a better life than what was available in their home of Zambia. Though it was a struggle, Shamjibhai Ranchhod worked hard for his family and the downtown community. Bali Ranchhod shared,

“He would take over any distressed property and try to make it work. He would get sellers to carry a note with a small amount down and worked hard to keep up with payments, manage tenants and do the necessary maintenance (mostly himself and getting help from the cheapest contractors available). He was a good negotiator and a lot of folk did jobs for him simply because of his persistence and character.”

Cort Companies

Cort Tower

Cort Companies is a full-service commercial real estate and development company. They renovate and restore buildings that are integral to the history of downtown Stockton. Cort Companies has been serving the community for 40 years. In that time, around two million square feet of space have been restored. Dan Cort, the president and CEO of Cort Companies expressed that he believes more people will be drawn to the district because of Cort Companies’ hard work and the businesses that have chosen to work with them. It is a community effort that is helping downtown Stockton grow.

Mahala Burns, the senior broker of Cort Companies, mentioned some of the projects that Cort Companies is working on. One of their main goals is to bring new residents to the downtown area. These projects to draw new residents include Tretheway Live+Work Lofts at the historic Tretheway building, a space for those who want an area where they can comfortably live AND practice their business. According to Mahala Burns, more and more people are showing interest in downtown Stockton and overtime life will be thriving like it never has before.

Melvin Corren

A 94-year old Stockton native, Melvin Corren, leads a class titled “Revitalization of Downtown Stockton” in the Osher Lifelong Learning Institute (OLLI) at the University of the Pacific. In this class, Melvin Corren and various people from the city government and local organizations suggest ways in which downtown Stockton can return to its former glory.

“My drive for doing all of this has been number one, because I remember when downtown Stockton was such a vibrant place and I would like to see it return to that state.” said Corren.

Bob Hope Theatre

In 1901, Melvin Corren’s grandfather opened a furniture store on San Joaquin Street in Downtown Stockton. He remembers those old and wonderful times downtown. He also shared some ideas that would benefit the area while paying respect to the area’s rich history. One idea is to compliment the iconic Bob Hope Theater with a Bob Hope Plaza or museum to celebrate the life and work of Bob Hope, perhaps including a film of Alex Spanos dancing with Bob Hope. Such a project would not only give people an incentive to visit and live in downtown Stockton, but also a reason to care and cherish the area.

Downtown Stockton is an area that is on the rise. Members of the community can help support the new life and growth in the area by simply supporting the businesses that are located there and spend time enjoying the atmosphere of downtown’s city life.

Written by Andrew James Rocha

Living Downtown

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By Andrew Rocha

Downtown Stockton is not just a great place to hang out with friends and grab a bite to eat, but it also has numerous living options. Current and future housing projects welcome new residents with a variety of spaces that will fulfill the needs of a diverse population.

University Lofts 

There are so many places to choose from when moving to Downtown Stockton, including the University Lofts that sit along the waterfront. It is a seven-story full-scale housing, resort style, residential building, and it offers 51 suite-style lofts and 42 condo-style lofts. Not that far from the lofts, there is Stockton Arena, Banner Island Ballpark, and Weber Point Events Center. All of which are within walking distance of the building!

Cal Weber 40

The Cal Weber 40 Apartments are Downtown Stockton’s first affordable housing project. They are located at the intersection of California Street and Weber Avenue. The apartments include a total of 40 units. 28 are apartments with two bedrooms and one bathroom, and the remaining 12 apartments are with three bedrooms and two baths. Cal Weber 40 also provides residents with designated parking and common areas with computer labs.

SAMSUNG CAMERA PICTURES – CalWeber

Mansion House

Mansion House is an apartment complex located along Weber Avenue and just a short walk away from many restaurants, shops, and entertainment venues. Amenities such as assigned parking, high-speed internet access, and washers and dryers, are available to residents. The apartment is three-stories and includes 26 units that overlook the County Superior Court and the Historic Hotel Stockton.

Hotel Stockton

The Hotel Stockton is a low-income housing community located in the center of downtown near the waterfront; the building has four-stories and includes 156 units. Residents have all of downtown within walking distance as well as amenities like a fitness center and a community room.

Hotel Stockton

Silvercrest Residences

There is also the Silvercrest Residences located on North Stanislaus Street. Silvercrest is a senior living community that is made up of 83 units. Affordable apartments are available for individuals who can live independently, though income restrictions may apply.

Tretheway Live+Work Lofts

There are also several projects currently underway to encourage more individuals to make Downtown Stockton their home. The Tretheway Live+Work Lofts is for those who not only want a space to operate their business, but also to live and relax. This is especially attractive to artists and entrepreneurs. The Tretheway Building is a historical landmark on Weber Avenue across from the County Superior Court. Mirroring most downtown living locations, it is not too far from entertainment and food. The Tretheway Live+Work Lofts are estimated to be ready in March 2019. However, five of the twelve Live+Work lofts are already reserved, so there is plenty of interest in this location.

Tretheway Building

CalMain Lofts

Currently under construction are the CalMain Loft apartments. The complex is right across from Trail Coffee Roasters on Main Street. The CalMain Lofts are made up of one bedroom, two bedroom, and studio apartments with new kitchens and bathrooms, and high-end finishes.

Future CalMain Lofts

This is the best time to live in downtown Stockton – not only to have access to comfortable housing and a gratifying atmosphere – but also to witness and be a part of a community that is growing and becoming more recognized for its positive potential.